Wines And Spirits Distributors In Kenya

In this post, I will talk about the major wines and spirits distributors in kenya. But before them, let’s discuss the whole business of wines and spirits in Kenya.

Is wines and spirit a good business in Kenya?

Morality aside, a lot of Kenyans drink religiously meaning there are huge profits to be made in this business. And you can easily confirm this by peeping into the latest wines and spirits wholesale prices in Kenya and then comparing the prices that wholesalers give retailers and the average retail prices.

Actually according to my source, the minimum profit you can make per bottle is Shs.30 so do your maths considering that you are dealing with fast moving goods.

Wholesalers make more because they are able to move bigger volumes.

What are the pros of the wines and spirit business in Kenya?

The biggest advantage is that you hardly lack customers. You see, the prices vary a lot and you’ll stock some cheaply priced liquors (make sure they’re KEBS certified) for common mwananchi as well as pricey whiskeys for the well-off.

This means that if you’re in a strategic location, the constant flow of customers and good margins will soon give you financial freedom.

What are the cons of the wines and spirit business in Kenya?

There are several issues here:

  1. Morality: if you are a deeply religious person, the business may seem as if it goes against Christian ethos. Certainly, your pastor, Imam, or Father will not be impressed.
  2. The Licenses: To start a wines and spirits business, the government may take as much as shs.100000 (more on this later) in licensing fees, an amount which is a bit steep for small traders.
  3. Corruption: The high cost of wines and spirits license in Kenya prompts some people to corrupt police officers and regulatory authorities in an effort to ‘save’ which can be very costly in the long run. .. Police should not be a problem if you have the listed licenses and open at the specified time.
  4. Operating hours: You may be prosecuted if you operate your business outside the authorized hours as per your license.

All the same, the profit margins make the business hugely attractive to thousands of enterprising Kenyans.

wines and spirits distributors in Kenya

What Do I Need To start A wines and spirit business in Kenya?

Like every other business, It’s may seem a bit hard at the start but once you pick, you will forget all the initial challenges.

Again, its always better to start small. The capital injection will be lower plus you will have ample time to study what your customers like instead of locking capital in slow moving brands.

 

Here is what you need to start..

  1. Strategic Location

In this business, location is everything- unless of course you have some unique drinks that can’t be found elsewhere.

So, start by getting yourself an amazing site in a busy street/road/corridor.

The room doesn’t have to be big for a start and some people start in premises smaller than 10×10 square feet.

 

  1. Get The Required Wines and Spirit Licenses

If you want to have some peace of mind, pay for all the licenses beforehand. Here is a summary:

License Cost (shs) annually
Liquor license (as per the liquor licensing act – Mututho laws) 70,000.00
Fire license 4,500.00
Food and beverage 5,000.00
Single Business permit 15,000.00
Inspection 6,000.00
Music copyright 5,000.00
Total 105,500.00

 

In Nairobi, you apply for all these from the City Annex. In other counties, visit the local county council offices for licensing details.

Something else:

The above total applies for stockists. For retail shops, the liquor license will drop to shs. 35000 though everything else stands.

Also, you can consider registering your business name with the attorney general to prevent people from copying and using it to open a similar business.  This can come a bit later once you’re sure of getting the other licenses. It costs about shs.2000 (could be less) and about shs.10000 if you decide to register your new venture as a company.  Huduma centers and cyber cafes can help in business name registration.

wines and spirits wholesale prices in kenya

  1. Furniture and Fittings, Painting & Branding

After securing the requisite licenses, it’s time to move into a higher gear as you prepare for a grand opening of your wines and spirits joint.

You will need to mount some shelves and display cabinets so talk to your carpenter.

Depending on the size of the shop, furniture can gobble up anything between shs.30000 and shs.70000.

Be sure to paint and brand the business at this stage.

  1. Stocking your business

A lot of new owners ask about the most reasonable amount to invest in stock first but there’s no correct answer as its contingent on so many factors.

However, my trusted source says anything from shs.50000 worth of stock going up is fantastic. Then top up slowly by slowly as you learn the ropes of the industry. The quality itself will be determined by the prevailing wine and spirits prices list as of the day of buying the initial stock.

To get the best deal, compare the wines and spirits wholesale prices in Kenya from the various wines and spirits distributors in Nairobi and buy from the fairest.

This takes me now to the juicy part…here is a list of the most reputable wines and spirits distributors in Kenya.

Wines And Spirits Distributors In Kenya

Distributor Contact
Jays Wines Distributors Limited Nairobi Kenya 0705 570066

 

Mwalimu Wine Agency Nairobi City 0701 222648
Kenya Wine Agencies  0722 202041
EABL Gift Shop-Ruaraka 0727 224 444
Rwathia Kariokor 0726 698 383

 

Ishano Distributors Buruburu / Embakasi

 

0721847740
Veew Distributors-Huruma/ Pangani/Eastlands/ Umoja 0722933640

 

Central Region
Kamahuha Ruiru

 

0723766502
Muranga Wholesalers

 

0721530949
GK Kamuri ,Sagana/ Karatina

 

0722285490

 

Wamuti Distributors – Nyeri & Nanyuki

 

0724113874

 

Mbote Distributors -Gatundu

 

0713222168
Pekay Brothers-Thika

 

0727820448
Eastern Region
Laare Springs- Isiolo & Meru

 

0700900321

 

Mt.Kenya Distributors – Embu, Meru, Nkubu 0711307114
Lenairoshi Maralal 0728 687040

 

Benjuma – Naivasha & Njabini

 

0720781917

 

Santafee Suppliers Limited

-Kibwezi/Mtito

 

0724041521

 

Coast Region
Kioko Enterprises Malindi

 

0722253096
Mombasa Tamasha

 

0726127819
Tamasha Voi

 

0739985007
Kizingo Beer Southcoast

 

0725795962
Shiva Mombasa Ltd

 

0733934711
Shan E Punjab-Diani South Coast

 

0724138000
Western, Nyanza & Rift valley
Ayoti Distributors-Kisumu 0722671279
Busia Bottlers Limited

 

0723772303
Kavuca Holdings -Kakamega 0720204880
Supplies And Marketing Co.Ltd

Kisii /   Migori /   Homabay

 

0720522611

 

Kericho Guest Limited

 

0737 024 137
Happyland Investments Limited  – Bomet & Narok

 

0722908500

 

Cyden Enterprises- Eldoret/ Iten

 

0720994705
Komoto Agencies-Eldoret

 

0715683 321
Winam -Kitale Town

 

0721330249
Mbig Ltd.-Bungoma

 

0726400263
Mahungu Distributors-Lokichar

 

0724725608
Epuruto Distributors -Lodwar

 

0721916642
Crested Acres Limited -Nakuru

 

0721521411
Moss -Olkalou Town

 

0725513350

Suffice to say that most of the wines & spirits wholesalers nairobi city offer the best prices compared to upcountry dealers.

Then, Mwalimu Wine Agency’s  and kenya wine agencies price list seem to be somewhat on the lower side on bulk purchases.

The other wholesaler with best prices is the Jays Wines Distributors Limited Nairobi Kenya.

But don’t ignore the rest- you may be in for one or two surprises.

wines and spirits distributors in nairobi

When is the best time to start a Wines and Spirits Business in Kenya?

You can open anytime but there are more sales towards the end of the year as people get into festive mood (November to December).

Apart from holidays, sellers also typically can make a kill during weekends.

So, How Much Would I need To Open a Wines and Spirits Business in Kenya?

I would estimate a minimum of shs. Ksh180, 000 and a maximum of Ksh 500,000

What about the Competition?

Well, for this one, you really don’t have to worry much. Provided you’re in a busy town, there will always be drinkers!

The Don’ts

The following will land you in hot soup with the government agencies..

  • Opening before time
  • Selling to kids below 18 years.
  • Failure to renew licenses
  • Selling fake liquors

Final Thoughts on the Wines And Spirits Distributors In Kenya

There you have them – the list of wines and spirits distributors in Kenya. But we have also given you a lowdown on practically everything you would need to start and succeed selling wines and spirits in Kenya.

Let us of any other efficient distributor out there in the comments section.

Also share the article if you found it helpful and be sure to make sober decisions.

 Related: 13 Tips To help You Save Money in Kenya

 

 

 

 

 

John Gitahi

John Gitahi is a freelance writer and a pro digital marketer. He has a strong background in Entrepreneurship and ICT. Among his achievements is building a FaceBook page following from 0 likes to 25,000 likes in 2 years. When not writing and pushing stuff online, you will find him touring the remotest corners of the world. Reach him on waibochij@gmail.com if you would like to be featured.

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